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Raise a confident. Proud Black child - By design.

 

Parent-led. Built at home.

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^​Grow Up Proud is the only 52-week identity-building system for Black children ages 6–13. The transformation your child experiences — the one measured in every Transformation Report — is the result of all 52 weeks.

Not one season. Not two. All four.

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Start with a free trial or choose the full program to guide your child’s confidence, identity, and pride.

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Try it first .   Start with the free 4-week experience

$0 

Ready to commit.  Choose the full 52-week program

$157 - $197 

BEST VALUE

Want the best deal? Claim FOUNDING FAMILIES pricing. 

$97  

LIMITED (first 100)

Prefer flexibility. Start with one season at a time

( 4 ) Season Passes: Season 1: ROOTS,    Season 2: RISE,    Season 3: STAND,    Season 4: SHINE 


$49 - $69 

1 Season  /  13 weeks 

Choose your pricing plan

Every plan delivers the same weekly content. The difference is scope — and the transformation that scope makes possible.

  • FREE 4 WEEK TRIAL

    0$
     
    Free
    Valid for 4 weeks
    • Experience weeks 1 thru 4 of the identity-building system
    • These are the actual first 4 weeks of the 52 week program

  • FOUNDING FAMILIES

    97$
    Every month
    $97 /1 Year - 52 weeks
    Valid for 12 months
    • All 52 Weekly content modules
    • All 8 Season ScoreCards (Pre & Post)
    • All 4 Season Transformation Reports
    • Full Year Transformation Report included
    • Members Area access (all seasons)
    • Price locked permanently $97
    • Total cost ( all 4 seasons) $97

  • SEASON PASS ( 1 - ROOTS)

    49$
     
    ROOTS is Season 1 of Grow Up Proud. After your Free Trial you've completed Weeks 1–4. The ROOTS Season Pass picks up at Week 5 and completes the full season through week 13
    Valid for 3 months
    • This is where your child builds their cultural identity
    • Includes modules 5 thru 13
    • 2 Season ScoreCards (Pre & Post)
    • 1 Season Transformation Report
    • Members Area access ( Season purchased only )
    • Total cost (1 season only) $49

  • SEASON PASS ( 2 - RISE)

    69$
     
    Rise Black history, Black excellence & cultural legacy. Builds on the identity foundation from Season 1. Weeks 14–26 · 13 modules
    Valid for 3 months
    • Includes 13 modules per season
    • 2 Season ScoreCards (Pre & Post)
    • 1 Season Transformation Report
    • Members Area access ( Season purchased only )
    • Total cost (1 season only) $67

  • SEASON PASS ( 3 - STAND)

    69$
     
    Reach Confidence, resilience & self-worth. Deepens identity that Seasons 1 and 2 established. Weeks 27–39 · 13 modules
    Valid for 3 months
    • Includes 13 modules per season
    • 2 Season ScoreCards (Pre & Post)
    • 1 Season Transformation Report
    • Members Area access ( Season purchased only )
    • Total cost (1 season only) $67

  • SEASON PASS ( 4 - SHINE)

    69$
     
    Soar Identity as armor. Navigating the world proudly. The culmination of all 52 weeks. Weeks 40–52 · 13 modules
    Valid for 3 months
    • Includes 13 modules per season
    • 2 Season ScoreCards (Pre & Post)
    • 1 Season Transformation Report
    • Members Area access ( Season purchased only )
    • Total cost (1 season only) $67

  • AFTER 4 WEEK TRIAL/ RESUME FULL PROGRAM

    157$
     
    If you completed the 4-week trial; this is your next step. Save $40 off the price of the Full Program
    Valid for 12 months
    • Save $40 off the Annual Subscription ($197)
    • You already completed weeks 1-4; resume with week 5
    • includes the full program: module #5 through module #52
    • All 8 Season Scorecards (Pre & Post)
    • All 4 Season Transformation Reports
    • Full year Transformation Report included
    • Members Area access (all seasons)
    • Total cost all 4 seasons ($157)

  • ANNUAL SUBSCRIPTION

    197$
     
    $197 - 1 year - 52 weeks
    Valid for 12 months
    • All 52 weekly content modules
    • All 8 Season Scorecards (Pre & Post)
    • All 4 Season Transformation Reports
    • Full year Transformation Report included
    • Members Area access (all seasons)
    • Total cost all 4 seasons ($197)

Start Building Your Child’s Confidence Today

Give your child the tools to know who they are, stand strong, and grow with confidence.

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Not ready to commit?     Start with the free 4-week trial — no credit card required.

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​Grow Up Proud is a one-year program. There is no renewal, no recurring charge, and no hidden fees.  Not the right fit?

Full refund within 30 days. 

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